Can Billboards Make You Fat?

According to a new study, outdoor fast food ads make us want to eat, and eat, and eat.  A story at reports that a recent analysis of people living near outdoor fast food ads were much more likely to be obese than those who lived in neighborhoods without any.

“For instance, in a typical census tract with about 5,000 people, if 30 percent of the outdoor ads were devoted to food, we would expect to find an additional 100 to 150 people who are obese, compared with a census tract without any food ads,” explained one of the researchers in the story.

Boy, now I have to count my Weight Watcher points, stay away from M&Ms AND not drive anywhere near McDonald's billboards.


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